Commerce Insights

In the last few weeks, there has been a lot of buzz around the cybersecurity of open-source ecommerce sites. This has gained greater significance against the backdrop of the increased popularity of ecommerce...

In December 2020, Zoho Commerce partnered with Google to bring features such as free listing on Google surfaces for Zoho customers, and to help small and medium businesses build their online presence. Under...

Emails are the cornerstone of successful marketing, no matter the size of the business. 81% of SMB's rely on email marketing as their primary source of customer acquisition, and more than two-thirds...

Pricing is a vital part of a business's strategy. Traditionally, businesses in competitive markets have relied on it to defend and grow their market share. Successful businesses inevitably get pricing "right"...

Search Engine Optimization (SEO) is the process of crafting the content of a website to increase its visibility on relevant search results. Since the way search engine algorithms "read" sites is constantly...

The million-dollar question: how are customers really making buying decisions on your ecommerce website? Whether website visitors already know your brand or are exploring product categories, the answer to this...

Shipping is a unique challenge in ecommerce, and even more so in developing regions. Finding a shipping partner can be an arduous process, fraught with potentially irate customers. In this blog, we're...

With retailers and small businesses focusing on ecommerce more than ever, we at Zoho Commerce are committed to making their journey a great experience. We've helped thousands of retailers realize how simple...